We reach the right people, with the right message, for maximum impact.
Storytelling for Impact
We’re passionate about changing the world — and we believe the best way to do that is through effective, strategic tactics. We ground our work in industry research and best practices to make better decisions in everything we do. Using multiple list-matching and targeting techniques minimizes waste and maximizes effectiveness — delivering the right message to the right audience at the right time. The things we create are inspiring – they spark conversation, action, and change. The stories we help tell make our audiences feel seen and understood. We know that high-impact creative has the power to change people’s hearts and minds, and it inspires real people to take action.
Featured Case Studies
Governor Gretchen Whitmer
Governor Whitmer is tested, tough, and resilient – and we’re proud to help her communicate with Michiganders through web, digital, print, and more.
Committee to Protect Health Care
We’re helping to build an organization of medical professionals and advocates working toward an America where everyone has the health care they need to thrive.
Karen McDonald for Prosecutor
Our digital program helped Karen McDonald soundly defeat an incumbent prosecutor by capitalizing on the activism around criminal justice reform by turning out a broad coalition of Democratic voters.
We’re helping the Energy Foundation communicate with digital advertising, community building, virtual event support, and more in their mission to secure a clean and equitable energy future.
Jahana Hayes for Congress
How we helped Jahana Hayes breakthrough as a first-time candidate and showcase her extraordinary story, dynamic personality, and many qualifications to win the primary and general elections while raising money to fund her campaign.
Michigan Democratic Party
Using compelling design and copy, we helped deliver victories for Michigan Democrats up and down the ballot.
Kathryn Garcia for NYC
How we maximized a limited budget in America’s largest city, putting together a Smart Targeting Strategy to help build name ID and win votes in her race for Mayor of New York City.
Winning State Supreme Courts
How we created a smart, targeted program to help gain a Democratic majority in Michigan’s highest court.
Award Winning Work
Since CMG started in 2012, we’ve helped more than 300 clients make a difference with award winning projects. Check out the comprehensive list!
Don’t worry—we promise it’s the good stuff, only the occasional email!