Website Reveal: Foreign Policy for America
Earlier this year, we had the pleasure of working with Foreign Policy for America – a new national effort aimed at building a robust constituency of Americans dedicated to engaging, connecting, and supporting progressive American foreign policy.
Foreign Policy for America is a grassroots organization dedicated to promoting the progressive American foreign policy values that have made our country great. FP4A engages, connects, and supports citizens who champion those values.
During a time when American foreign policy is going dangerously off course, we were eager to lend a hand to a group who’s starting a new conversation about the ways foreign policy connects with people’s lives. To get things started, they needed a brand.
We designed a logo with bold shapes and clean typography. The red, white, and blue color palette combined with the flag-inspired composition connect the brand to the American values at the core of the organization.
We applied the brand across digital platforms, including graphics for FP4A’s social accounts that feature their tagline, “Foreign policy starts at home.”
And here’s the brand featured at FP4A’s D.C. kick-off event:
After the brand design was complete, we helped the FP4A team apply it to their new website. We designed the website with clear calls-to-action, including donation, volunteer, and email sign-up functions.
It’s been a pleasure working with the Foreign Policy for America team, and we’re excited to help them make a positive impact in communities all over our nation. To view the full website and get involved with FP4A, click here.
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As Creative Director, Kalli Barrone has a hand in all things visual. From creating new brand identities and building websites to helping clients visualize their big ideas, she revels in the creative process. In addition to designing for print and web, she has experience in photography, video production, and illustration. She has worked with a variety of small businesses, universities, and non-profit organizations to help them achieve their goals.