As Creative Director and Vice President, Kalli makes award-winning creative happen. From crafting new brand identities to helping clients organize and visualize their big ideas, she revels in the creative process. In addition to designing for print and web, she leads CMG’s creative team of developers, designers, videographers, and copywriters.
Kalli’s fondness for typography, color, and clean, bold design are the cornerstones of her creative executions. She uses these visual tools to help organizations tell their stories in compelling, visual ways. In her 5+ years with Change Media Group, she has worked with many non-profits, campaigns, and causes to help them achieve their goals.
Her designs have been awarded Gold Pollies by the AAPC, including Representative Jon Hoadley’s Spring into Action event design, Jocelyn Benson’s website design, and the Michigan Democratic Party ONE campaign’s collateral designs. Her designs for Governor Whitmer’s Inauguration received silver ADDY award recognition in 2019.
Kalli graduated from the University of Michigan with degrees in Graphic Design and Communication Studies. She obtained a master’s certificate in Design & Innovation Management from Kendall College of Art & Design. She enjoys keyboard shortcuts, the Great Lakes, audio books, and exploring Grand Rapids – the city she calls home.