For this project, Change Media Group directed the creation of the 2015 report, this year in the form of a scrolling, storytelling based data visualization web page. This included total layout design, artwork creation, and directing web development. Change Media Group also created direct mail pieces promoting the report web page, including a letter and mail insert.
All of these elements together created an effective campaign promoting the 2015 State of Michigan Nonprofit report utilizing modern data visualization tactics.
The full website can be viewed HERE